Archive for September, 2008

I recently attended a breakfast meeting hosted by AOL which focused on the way the Internet is changing consumers’ attitudes towards brands. AOL’s findings from their Brand New World Part 2 research study provided some compelling statistics and conclusions on the online landscape.
78% of users spend longer searching for information on brands (and products) with […]

Over 60% of all UK homes will have broadband connection by the end of 2008 and as a result online video viewing is on the increase. According to eMarketer (2008), in the first half of this year over one-half of UK adults with Internet access had watched TV online and many had used it to […]